Let’s see if zero – low alcohol beverages are the drink of the future…
Also known as NOLO, non or low-alcohol beer, wine and spirits are beverages with little or no alcohol content. It aims to reproduce the taste without the inebriating effects of standard alcoholic brews.
NOLO beer is hitting the mainstream and is poised to be a serious player in the industry. Beer Hawk reported that over the course of one year revenue in the UK for NOLO beer totalled £57 million. What’s noteworthy is that though this only represents less than 1% of the entire industry, it’s a 39% increase on the previous year.
Beer Hawk also reported a shift in attitudes among people aged 16-24. Younger people seem to have an inclination toward being more health-conscious. Thus, they show signs of being less likely to binge drink, which shows promise for NOLO brands.
This trend is also gaining traction internationally. Spain and Germany are leading the way. In fact, as many as 1 in 15 beers consumed in Germany are now non-alcoholic.
For the longest time most didn’t feel that NOLO’s were worth tasting. Now that some NOLO’s come pretty close to near-beer consumers are becoming increasingly more open to try it.
Here are some vegan NOLO beers worth trying:
- Ambar
- Moritz
- Drop Bear Beer Collection
- Braxzz Porter
- Pour Pistonhead Flat Tire
- Bitburger Drive
- Budvar Lagar
- Free Damn Lager
- Estrella Galicia Lager
- Lucky Saint
- Krombacher
- Free Star
- ENERGIBAJER
- Mikkeller’s Drink’in the Sun
- Birra Moretti Zero
- Nirvana Craft Beer Collection
- Erdinger Alkoholfrei
- Mikkeller Weird Weather
- Adnam’s Ghost Ship
- Maisel’s Weisse Wheat Beer
- Franciscan Wheat Beer
- Schneider Weisse Wheat Beer
- Paulaner Alcohol Free Wheat Beer
- St Peter’s Without® Organic
- Dos Amigos
- Rothaus Tannezäpfle
Also, wine drinkers may like to try the following de-alcoholized wines:
- Opia Collection
- Sinzero Collection
- Pierre Zéro Alcohol Free Rosé Wine Box
- Vintense Origin Mas Lavandier Rosé
- Aecorn Collection
- Win-e Collection
- Domaine de la Prade Collection
- Morouj Cabernet Sauvignon
- Richard Juhlin Sparkling Rosé
- Vintense Cabernet Sauvignon
- Pierre Silhouet White Wine
- Botonique
- RJ Blanc de Blancs
- Scavi and Ray Prosecco
- Belle & Co.
- Carl Jung Collection
Some NOLO spirits to try are:
- Seedlip Collection
- Xachoh Collection
- Sea Arch
- Caleño Juniper & Inca Berry
- Gimber
It is unlikely that NOLO beverages will take over the industry. However, it does appear that they will certainly inspire a shift in drinking behavior in the upcoming years.
Have you tried NOLO beverages? Do you see zero – low alcohol beverages as the future drink of choice?
